Michael Bublé’s first fragrance debuts this summer
Singer Michael Bublé’s next hit may be at the fragrance counter.
WWD reports he’ll debut his first fragrance this summer in 30 countries, initially in the United States, Canada, Germany, the United Kingdom and Australia with South Asia following later in the year.
“I’ve always loved fine fragrance and once I committed to this endeavor, I immersed myself in learning the fascinating process of what it takes to actually create just the right scent along with unique packaging that reflects my taste and imagination of the perfect, romantic fragrance,” Bublé tells WWD. “Working with a world-class perfumer, coupled with the marketing expertise of my team, we have designed a beautiful fragrance that I feel proud to have my name on.”
A self-proclaimed hopeless romantic, Bublé said he wanted to collaborate on a fragrance that represents the same sentiments as his music.
The eau de parfum, available in three sizes, will range in price from $40 to $80. It features base notes of vanilla, white amber and patchouli, heart notes of rose, peony, wild jasmine and lily of the valley, and top notes of bergamot, lemon and red fruits.