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Ready to launch: Kardashian and Lopez beauty lines

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Forget April showers. This month is bringing new beauty collections.

Kim Kardashian West launched a new makeup collaboration today with her longtime makeup artist Mario Dedivanovic. It’s online at kkwbeauty.com, but you know how quickly anything associated with the Kardashian or Jenner name sells. Act quickly if you want the eye shadow palette or gloss.

You’ll have to wait until April 26 to check out Jennifer Lopez’ new beauty collection. She partnered with beauty brand Inglot for the 70-piece collection that will include powders, lipsticks, eye shadows, eyelashes, palettes blush and bronzers.

Jennifer Lopez will launch a new beauty collection in late April.
Jennifer Lopez will launch a new beauty collection in late April.


“It is something I have been wanting to do for a very long time,” Lopez told WWD. “A make-up line seemed like a natural progression since people are always asking about the products I use and how I get the glow to my skin. I really wanted to make it representative of what I would like, what I would use, from the color but also the quality.”

You can create your own palette for $49. Other items range from $8.50 to $26. It’s being reported that the collection will be sold online and at select Macy’s stores.

Related Photos
Kim Kardashian wears cobalt blue eye shadow, one of the colors in her new KKW x Mario beauty collaboration.

Kim Kardashian wears cobalt blue eye shadow, one of the colors in her new KKW x Mario beauty collaboration.

<figure><img src="//cdn2.newsok.biz/cache/r960-3c2d11e94e93788377c4e2e40022365c.jpg" alt="Photo - Kim Kardashian wears cobalt blue eye shadow, one of the colors in her new KKW x Mario beauty collaboration." title="Kim Kardashian wears cobalt blue eye shadow, one of the colors in her new KKW x Mario beauty collaboration."><figcaption>Kim Kardashian wears cobalt blue eye shadow, one of the colors in her new KKW x Mario beauty collaboration.</figcaption></figure><figure><img src="//cdn2.newsok.biz/cache/r960-d769c778e2a4dd44936a3177cb81fcfb.jpg" alt="Photo - Jennifer Lopez will launch a new beauty collection in late April." title="Jennifer Lopez will launch a new beauty collection in late April."><figcaption>Jennifer Lopez will launch a new beauty collection in late April.</figcaption></figure>
Linda Miller

Linda Miller always has loved makeup and fashion, especially shoes and handbags. She admits to owning more lipsticks and glosses than many makeup artists, but she's not giving up a single tube. When she got the opportunity to move from... Read more ›

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