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Amazon developing shopping reality show

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Amazon is developing a new reality fashion series for Prime Video with “Project Runway” pillars Heidi Klum and Tim Gunn.

Details are few, but word is it will be a shoppable experience for viewers.

“The series will be a fresh take in the reality space and will appeal to a global audience who are entertained by competition, storytelling and authenticity,” the company said.

Klum said, “After 16 incredible seasons, I am saying ‘auf wiedersehen’ to ‘Project Runway,’ a show that I was honored to host and help create.” And Gunn promised a “great ‘fashion’ adventure” ahead.

The show will premiere in more than 200 countries and be available to the more than 100 million members of Amazon’s Prime service with its streaming video and free two-day shipping perks.

“Project Runway” is set to continue on Bravo, but it’s also losing designer Zac Posen.

Related Photos
Heidi Klum and Tim Gunn are leaving "Project Runway" for a new show being developed by Amazon.

Heidi Klum and Tim Gunn are leaving "Project Runway" for a new show being developed by Amazon.

<figure><img src="//cdn2.newsok.biz/cache/r960-db423d6dc873e647e2e184aa5c8da1ed.jpg" alt="Photo - Heidi Klum and Tim Gunn are leaving "Project Runway" for a new show being developed by Amazon." title="Heidi Klum and Tim Gunn are leaving "Project Runway" for a new show being developed by Amazon."><figcaption>Heidi Klum and Tim Gunn are leaving "Project Runway" for a new show being developed by Amazon.</figcaption></figure>
Linda Miller

Linda Miller always has loved makeup and fashion, especially shoes and handbags. She admits to owning more lipsticks and glosses than many makeup artists, but she's not giving up a single tube. When she got the opportunity to move from... Read more ›

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